Kuala Lumpur, 22 October 2024 – At the forefront of the Generative AI (GenAI) revolution, leading global data and technology company Experian Malaysia is setting the stage for responsible innovation as it unveils its vision for the future at GenAI Tech Series 2.0. With a dynamic lineup of panelists and segment speakers, the event showcases cutting-edge advancements that are set to revolutionize industries. Those present at the event gained valuable insights into the future of GenAI and how Experian Malaysia, under the stewardship of Experian globally, is leveraging it to drive meaningful change across various sectors.
The event will feature Prof. Emeritus Dato Dr Halimah Badioze Zaman as a distinguished speaker. She holds the Tan Sri Leo Moggie Distinguished Chair in Energy Informatics at Universiti Tenaga Nasional and is an advisor to the National Energy Centre (NEC).
GenAI Feature Segment Speakers will include Christoffer Erichsen, Founding Partner & CEO of Human Inc, and Indran Indraseghar, Co-Founder of HumAIn Labs.
A panel discussion will follow, moderated by Chua Chai Ping, Country Head and HR Director of Experian Malaysia. Panellists include Alex Lintner (CEO of Experian Software Solutions), Shameem Farouk (Human Capital Director, Group Technology, Digital Banking and Data from Maybank), Chang Sungkyu (ASEAN Customer & Growth Leader; Partner, Ernst & Young Consulting), Sarah Yong (Tech Lawyer & Chairperson, Bar Council Cyber & Privacy Laws Committee from Sarah Yong & Co.), and Peter Murray (Country General Manager, Amazon Web Services).
Chua Chai Ping, Country Head and HR Director of Experian Malaysia highlighted the company’s commitment to embracing transformational technology. She said, “At Experian Malaysia, transformative technology drives everything we do, and we have known for a long time now that GenAI will revolutionise the way we operate. We are living in exciting times now, and our team is dedicated to keep the momentum going as we continue shaping a future with GenAI that is inclusive, secure, and responsible.”
Championing GenAI for the Greater Good
As Artificial Intelligence (AI) transforms industries worldwide, Experian Malaysia is leading efforts to balance cutting-edge technology with privacy, compliance, and ethical standards. By prioritising responsible AI usage, the company is ensuring that innovation serves the greater good, protecting consumers while driving progress.
Alex Lintner, Chief Executive Officer of Experian Software Solutions (ESS), said, “In a world where changes happen constantly, we strongly believe that innovation must always be paired with responsibility. As Experian continues to lead AI advancements, we remain committed to upholding privacy, compliance, and fairness, ensuring that our technology benefits everyone while protecting consumer rights.”
Experian Malaysia demonstrates that AI can be both transformational and transparent through close adherence to global best practices and regulatory frameworks. This responsible approach ensures that every advancement contributes to the empowerment of consumers without compromising their security or privacy.
Innovating for Financial Inclusion and Security
Beyond ethics and responsibility, Experian Malaysia is harnessing the power of AI to enhance financial access and security for underserved consumers. Through solutions such as Experian Boost and Inclusion Forward, the company utilizes GenAI to empower individuals by improving credit visibility and creating new financial opportunities. These tools effectively bridge the gap for those traditionally left out of the formal credit system.
Vijay Mehta, General Manager and Chief Innovation Officer of Experian, said, “AI is a game-changer for financial inclusion and fraud prevention. With solutions like Experian Boost and AI-driven security technologies, we are redefining how consumers access credit while ensuring their data is safeguarded in an increasingly digital world.”
In parallel, Experian Malaysia is fortifying its defenses against emerging threats. As fraud tactics evolve, the company’s AI-powered security solutions—designed to “fight AI with AI”—are essential in safeguarding customer data against sophisticated cyber-attacks. Experian Malaysia proactively protects consumers in an increasingly complex digital landscape by leveraging AI to anticipate and neutralize threats.
Transforming Engagement, Empowering Teams with AI
Experian Malaysia’s innovative AI platforms are not only reshaping how the company operates but also transforming how it engages with customers.
Ravi Devesetti, Global Chief Technology Officer of Experian Software Services, said, “AI technology is not just about transforming products; the main objective is to transform the way we interact with customers and equip our workforce simultaneously. By integrating AI into every aspect of our product development, engineering and operations, we empower businesses and consumers to thrive in an AI-driven world.”
The company’s commitment to excellence also extends to its employees, with 94% of the workforce already trained in GenAI best practices. This focus on upskilling and ethical awareness ensures that the future of AI at Experian Malaysia is one where both innovation and responsibility go hand in hand.
As GenAI Tech Series 2.0 inspires new ideas and stirs excitement around the future of technology, Experian Malaysia is proud to lead the conversation on responsible innovation. Looking ahead, the company remains committed to pushing the boundaries of what GenAI can achieve, and by doing so, the company is poised to become a leader in shaping the impactful and responsible application of this powerful technology across the industry.